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Copywriters, Tips to Double Your Productivity

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Not enough hours and too much to do? We may not be able to add more hours to our day but we can find ways of being more productive with the time we have. Here’s a few tips to being more productive in 2015.

1. Have All Your Tools Ready

All of the best techniques in the world can’t help your productivity if you’re getting up to find your pencil, jumping up to make a brew or looking for your logins. Tools vary from writer to writer, however; make sure you’re fully charged if leaving your desk and that you have you list of to-dos at the ready. Making sure you have everything you need ready when you begin will also help keep down ‘lost time’ and set the pace for the day.

2. Organise Your Bookmarks

What was that site called again? If you had it bookmarked properly, you’d already have it opened. For the purposes of encouraging…

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Is mobile marketing research the future?

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A bunch of numbers

According to an FT article this week BT has currently entered into exclusive negotiations to buy the mobile operator EE for an impressive £12.5 billion. If the merger is successful I will find myself as a customer of the largest mobile phone operator in the UK in terms of market share. BT is an already established brand in telecoms and broadband internet and its foray into the mobile market suggests it believes that is where media consumers will be migrating to in the coming years.

Data from Google’s Consumer Barometer suggests that at 34% and 3.1 the UK has the highest market penetration of tablets and average number of connected devices per household in Europe respectively. The increasing use of mobile phones is mirrored across the western world and in many of the technologically focused countries in Asia. Apple’s main competitor Samsung is South Korean after all.

Advertisements are usually the first signs…

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